Thais Tozatto
Service Designer at Livework
Designing in the Wild: Service Safari Workshop
What’s a service safari? Chances are you’ve already been on several today. From turning on the heating to running for the bus and reading the news on your smartphone on the commute, services are all around us.
The Service Safari is an exercise that helps you deeply understand how a service works and where it can be improved by either observing others or using it first-hand yourself. It’s a highly flexible, cost-saving tool that be used at any point in the design process.
The workshop will comprise:
- Intro: What a service safari is – why, how and when to do it.
- Safari! Dividing into small teams and going out into the field, visiting local attractions in Greenwich to experience and observe services in the flesh.
- Ideate/Imagine/Innovate: Re-grouping and sharing insights, and working together to generate ideas for improvements, innovations and a better world through design.
Our objectives will be to:
- Get our hands dirty - working quickly and collaboratively out in the field, gathering insights and information to better inform our design decisions later on.
- Communicate findings to each other and reflect on the insights gathered - to quickly define design drivers.
- Have fun, be open to new ways of thinking and hope we have nice weather!
About Thais Tozatto
Thais joined Livework in 2015 and has worked on projects ranging from developing a smart-parking service with Ford, through to increasing the uptake of Restorative Justice amongst young people.
Thais has a masters in Service Design Innovation from the London College of Communication (UAL) and a bachelors in Architecture from the University of Sao Paulo and studied a wide range of topics – from transport planning to packaging design. Prior to working at Livework she worked in graphic and product design studios and at an innovation consultancy.
She finds every project brings an opportunity to dive into a different universe and learn new things. All of this diverse accumulated knowledge contributes to the way she works. She combines systematic thought with attention to detail and crucially finds that really listening to people and developing empathy leads to the design of really thoughtful solutions that address real needs and solve real problems.